Star Wars Outlaws did not achieve the expected sales, suffering from a lukewarm critical reception nearly a year after launch. Ubisoft CEO Yves Guillemot attributes this outcome to the broader challenges facing the Star Wars franchise. During its release, the franchise was perceived as being in an identity crisis, notably after the disappointing reception of recent Disney Plus releases. Outlaws is distinctive in that it does not feature iconic elements such as lightsabers or themes of The Force, which may have hindered its appeal.
Outlaws was released at a time when the brand that it belonged to was in a bit of choppy waters; it struggled to engage players with a fantasy they aren't interested in.
Ubisoft CEO Yves Guillemot indicated that Outlaws' sales were disappointing, attributing part of this to the overall struggles of the Star Wars franchise during its release.
The game notably lacks iconic elements of other Star Wars titles; it features no lightsabers and avoids the themes of The Force, which did not resonate with fans.
Critics noted that Outlaws launched closely after low reception for the Disney Plus series, contributing to its struggles in capturing audience excitement.
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