"By February, most will have abandoned it. Not because they lack willpower or discipline. Because "eat better" doesn't mean anything. Think about it. Does "eat better" mean cutting carbs? Going vegan? Eating more vegetables? Reducing processed foods? Intermittent fasting? Cooking at home more often? These are wildly different goals. Some contradict each other. And until you know which one you're actually pursuing, you have no idea whether you're succeeding or failing."
"In OKRs-Objectives and Key Results-the objective is your aspiration. The big, inspiring thing you want. "Eat better" qualifies. So does "get healthy" or "be more present" or "advance my career." The key results are how you'll know if you've achieved it. They're the evidence. The measurement. And here's what most people miss: the act of defining your key results forces you to figure out what you actually mean."
"You say you want to "eat better." Okay. Close your eyes. Imagine it's three months from now and you've succeeded. What's different? Maybe you picture yourself 10 pounds lighter. That's one key result: Lose 10 pounds. But wait-is weight really what you care about? Maybe what you actually picture is having more energy. Not crashing at 3pm. That's a different measurement entirely."
Vague goals such as "eat better" fail because they encompass many different, sometimes conflicting targets, leaving people unable to judge progress. Objectives represent the aspirational outcome, while key results provide clear, measurable evidence of success. Choosing key results forces specification of the exact outcome desired, for example losing ten pounds, having more days with sustained energy, or cooking dinner at home five nights per week. Each chosen key result implies different behaviors and measurements, such as calorie counting, dietary composition, or meal-preparation frequency. Defining key results aligns daily actions with intended outcomes and enables objective assessment of progress.
Read at Eleganthack
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