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Marketing tech
fromAdExchanger
2 weeks ago

Curation Platform Onetag Just Acquired This Creative Tech Startup. Here's Why | AdExchanger

Onetag acquired Aryel to enhance its sell-side curation platform with interactive creative tools and AI-based deal optimization capabilities, helping SSPs differentiate in a crowded market.
Marketing tech
fromAdExchanger
2 months ago

A Rundown On (Pretty Much) Every Ad Tech Deal Of 2025 | AdExchanger

Ad tech M&A revived in 2025 with strategic buyers driving most scaled transactions, marked by acquisitions like T-Mobile's Vistar and Blis and Trade Desk's Sincera.
Marketing tech
fromExchangewire
6 months ago

The Stack: Battles in Big Tech

Regulators intensify scrutiny of Big Tech while media and ad tech firms pursue M&A, streaming overtakes linear TV, and AI faces major copyright legal battles.
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