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fromTasting Table
1 week ago

Long Before The Hits, Barry Manilow Wrote Famous Jingles For Two Rival Fast Food Chains - Tasting Table

In the late '60s and early '70s, writing songs to sell burgers may have been considered selling out, but it was a reliable entry point for composers trying to break into the music industry. Jingles pay well, demand airtight hooks and require songwriters to skillfully compress melody and emotion into 30 seconds or less.
Music
Marketing
fromTasting Table
2 months ago

The 1950s Dunkin' Logo Featured Its Long-Lost Mascot - Tasting Table

Dunkin' introduced Dunkie, a donut-and-teacup mascot in the 1950s; later rebranded with a pink wordmark and memorable spokespeople like Fred the Baker.
fromwww.theguardian.com
7 months ago

Ad agency WPP asked to work on campaign nudging UK savers to invest in shares

The advertising agency WPP has been asked to work up ideas for a government-endorsed advertising blitz to urge more consumers to invest in stocks through a Tell Sid-style campaign.
US politics
London politics
fromianVisits
7 months ago

TfL trials full tube line sponsorship with Waterloo & City rebrand opportunity

Transport for London is testing a scheme to allow full advertising sponsorship of an entire tube line, starting with the Waterloo and City line.
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