Meta deepens AI focus for latest suite of brand advertiser solutions
Meta launched AI-driven ad tools including expanded Reels trending ads, new Threads ad formats, and value rules to improve brand relevance and ad delivery.
Rego Interactive H1 2025: revenue +16.8% but gross profit declined and net loss occurred due to weak Chinese demand and AI-driven digital ad disruption.
Microsoft shuttering Xandr Invest suggests Big Tech is shrinking from the open web
Microsoft Advertising is shifting towards AI-driven advertising, resulting in the closure of its demand-side platform and signaling a divide between Big Tech and independents.