"We knew Caitlin would dominate attention,' said Bryan Judkins, executive creative director at Young & Laramore, the agency behind the campaign. 'So the idea couldn't just be about her. It had to be about what she and Gainbridge had in common."
Clark, of course, is the basketball phenomenon who is electrifying fans across the country with her deadeye 3-point shooting, mind-blowing passing and exhilarating team play. Most importantly, Clark, along with her teammates and coaches, has changed how girls and women's sports are played, and perceived, forever.
