#celebrity-partnerships

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fromIrish Independent
3 days ago

The Indo Daily: Dee Devlin: The woman who always stands by Conor McGregor and her role in his multi-million euro empire

Devlin has shared in more than €1m in fees paid to directors of McGregor's management company over three years, benefiting from their joint business endeavors.
MMA
Fashion & style
fromWWD
4 months ago

Bad Bunny's Underwear Campaign Generates $8.4 Million in Media Exposure for Calvin Klein

Calvin Klein's collaboration with Bad Bunny generated substantial media impact within a short timeframe, reflecting successful celebrity marketing.
Marketing tech
fromAxios
5 months ago

Communicator spotlight: Kim Chappell, chief brand officer of Bobbie

Building a company on a brand ensures that actions are aligned with its purpose and drive awareness on important issues.
Marketing tech
fromDigiday
5 months ago

Marketing Briefing: Inside the evolution of celebrity brand partnerships

The marketing landscape is evolving with a focus on celebrity partnerships, exemplified by Nike's collaboration with Kim Kardashian.
Social media marketing
fromAdweek
5 months ago

Inside Barry's Community-First Approach and How It Organically Forms Brand Partnerships

Barry's emphasizes community-driven marketing over sales, engaging clients through intentional experiences and a positive workout culture.
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