#content-to-commerce
#content-to-commerce

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The Pivot To Ecommerce Hits A Wall; Salesforce Walks Back Its Agentic AI Pitch | AdExchanger

Niche publishers shifted toward content-to-commerce models while Salesforce reframed Agentforce toward rule-based automation to reduce generative AI randomness.

E-Commerce

fromForbes

3 weeks ago

Good Good Golf Built A Creator Media Flywheel. Just Ask Callaway & GMC

Creator-led golf company Good Good Golf leverages YouTube-driven younger audiences to generate diversified revenue across content, products, retail, live events, and sponsorships.

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#content-to-commerce#content-to-commerce

The Pivot To Ecommerce Hits A Wall; Salesforce Walks Back Its Agentic AI Pitch | AdExchanger

Good Good Golf Built A Creator Media Flywheel. Just Ask Callaway & GMC

#content-to-commerce
#content-to-commerce