It's no secret that AI-generated content took over our social media feeds in 2025. Now, Instagram's top exec Adam Mosseri has made it clear that he expects AI content to overtake non-AI imagery and the significant implications that shift has for its creators and photographers. Mosseri shared the thoughts in a lengthy post about the broader trends he expects to shape Instagram in 2026. And he offered a notably candid assessment on how AI is upending the platform.
We are very frightened of what will happen to us, said one. We were told we can claim asylum in France but nobody has explained to us what we need to do. I escaped from the smugglers in Calais when I travelled to UK and I am scared they will find me here and kill me.