#lego-friends
#lego-friends

Design

5 Best LEGO Builds of April 2026 We Wish Were Already Official Sets (One Takes 90 Trillion Years to Work) - Yanko Design

Design

This LEGO Gear Train Takes 90 Trillion Years to Complete One Rotation - Yanko Design

Marketing

fromFast Company

Lego, it's time to hit the brakes

Lego's beloved creative appeal is being strained by aggressive licensing, nostalgia, and expensive giant sets, risking brand exhaustion and consumer fatigue.

Film

fromdesignboom | architecture & design magazine

The Mini $28 'Back to the Future' Lego Set That Sold Out Last Month Is Back in Stock

A small, detailed Back to the Future Lego DeLorean set with Doc and Marty is available, affordable (under $30), and likely to sell out quickly.

3 days ago

Web design

miniature LEGO tools compose a vintage portable field kit for botanical exploration

fromEntrepreneur

1 week ago

Typography

'A Lot of Blind People Have Been Left Out': How This LEGO Superfan is Rewriting the Rules For Builders

Design

5 Best LEGO Builds of April 2026 We Wish Were Already Official Sets (One Takes 90 Trillion Years to Work) - Yanko Design

LEGO serves as both a nostalgic toy and a serious medium for creative builders.

Design

This LEGO Gear Train Takes 90 Trillion Years to Complete One Rotation - Yanko Design

The Eternal Mosaic combines art and engineering, featuring a 46-stage gear system that visualizes exponential decay over an immense timescale.

fromFast Company

Marketing

Lego, it's time to hit the brakes

Film

The Mini $28 'Back to the Future' Lego Set That Sold Out Last Month Is Back in Stock

more#lego

Science

1 week ago

LEGO Finally Gives Tintin's Moon Rocket Its Brick-Built Moment - Yanko Design

Hergé's Tintin predicted moon landings with scientific accuracy in the 1950s, inspiring LEGO's detailed moon rocket set.

Parenting

fromKotaku

8 Things To Never Say To An Adult Lego Fan - Kotaku

Adult fans of Lego, known as AFOLs, significantly contribute to Lego's success, driven by nostalgia and disposable income.

Fashion & style

LEGO and Crocs Finally Made the $89 Collab Nobody Knew They Needed - Yanko Design

Crocs and LEGO's collaboration results in customizable Creativity Clogs, merging both brands' philosophies of simplicity and personalization.

Music

Daft Punk's Get Lucky Gets a 298-Piece LEGO Tribute With That Iconic Gradient Sun - Yanko Design

Daft Punk's 'Get Lucky' transformed their image, blending live instrumentation with disco elements, while a LEGO model captures the song's iconic sunset performance.

Parenting

fromWIRED

I Tried Lego's New Light-and-Sound Star Wars Smart Bricks

Growing up leads to children distancing themselves from childhood activities like Lego, which can be a painful experience for parents.

Humor

4 weeks ago

Stay Classy, San Diego: This LEGO Anchorman Set Recreates the Entire Channel 4 Newsroom in 1,500 Bricks - Yanko Design

Anchorman: The Legend of Ron Burgundy remains a timeless comedy, celebrated for its iconic quotes and detailed LEGO recreation of its newsroom setting.

#lego-moc

Food & drink

This LEGO Tiramisu Might Be the Most Realistic LEGO Food Set Anyone Has Ever Built - Yanko Design

Gadgets

This LEGO Hula Girl Actually Dances When You Crank It - Yanko Design

Food & drink

This LEGO Tiramisu Might Be the Most Realistic LEGO Food Set Anyone Has Ever Built - Yanko Design

A LEGO creator built a highly detailed tiramisu MOC using 1,106 bricks at nearly 1:1 scale, featuring intricate layering, realistic textures, and hidden details that showcase masterful food model construction.

Gadgets

This LEGO Hula Girl Actually Dances When You Crank It - Yanko Design

This New Luigi Lego Set Is Making Me Feel Like a Kid Again

Lego releases Luigi & Mach 8, a full-size adult-targeted speedster vehicle set with 2,234 pieces, shipping April 1 with pre-orders available now.

#lego-smart-bricks

Gadgets

You can't replace the battery in Lego's Smart Bricks - and many of its sensors aren't available yet

Lego Smart Brick sets launch with several sensors disabled, including microphone, light sensor, and distance measurement, to be unlocked through future products and software updates.

Gadgets

Testing Lego's Smart Bricks with my two kids

Lego Smart Bricks underutilize their advanced sensing capabilities in initial sets, delivering primarily light and sound effects that fail to sustain children's engagement.

Gadgets

You can't replace the battery in Lego's Smart Bricks - and many of its sensors aren't available yet

Lego Smart Brick sets launch with several sensors disabled, including microphone, light sensor, and distance measurement, to be unlocked through future products and software updates.

Gadgets

Testing Lego's Smart Bricks with my two kids

Lego Smart Bricks underutilize their advanced sensing capabilities in initial sets, delivering primarily light and sound effects that fail to sustain children's engagement.

more#lego-smart-bricks

Video games

Move Over, Mario: LEGO's Luigi & Mach 8 Is Worth the Wait - Yanko Design

LEGO's Luigi & Mach 8 set gives Luigi his first flagship collector set, featuring a 2,234-piece buildable kart with rotating wheels and a tilting display stand that captures a mid-drift moment.

E-Commerce

fromFast Company

Lego Group grew its revenue by double digits in 2025. The toymaker owes its success to these 2 bold strategies

Lego achieved 12% revenue growth to $13.2 billion in 2025 despite consumer spending constraints, driven by innovative products and expanded portfolio across multiple market segments.

Video games

fromKotaku

fromdesignboom | architecture & design magazine

Lego Finally Announces A Mario Minifig Is Coming

Nintendo confirmed a Lego Mario minifigure will release in 2027 with new sets unconnected to previous interactive Mario playsets.

Design

LEGO transforms metro line into F1 racing train speeding through shanghai

LEGO transformed a Shanghai Metro train into an F1-themed experience with external racing wraps and interior pit garage designs featuring hidden Easter eggs for passengers.

#lego-design

Gadgets

5 Best LEGO Designs of March 2026 - Yanko Design

Design

LEGO Gave Away This Record Player Set: Now It Sells for $50 - Yanko Design

Gadgets

5 Best LEGO Designs of March 2026 - Yanko Design

Design

LEGO Gave Away This Record Player Set: Now It Sells for $50 - Yanko Design

more#lego-design

Gadgets

8 LEGO Architecture Sets So Good They Belong in a Museum, Not a Toy Aisle - Yanko Design

LEGO has evolved from disposable toys into collectible display pieces for adult enthusiasts, with official sets and fan designs featuring architectural detail and dramatic lighting.

Arts

fromArtnet News

From Warhol to Haring-Every Lego Art Set, Ranked

Godtfred Kirk Christiansen's 1958 interlocking brick patent launched modern Lego, inspiring diverse Lego Art sets that reinterpret iconic artworks for all ages.

fromDigiday

Lego is building out an in-house programmatic team

Lego is building up an in-house programmatic media buying team and hiring programmatic experts in the United States and Denmark. It's among several advertisers currently deepening in-house media benches. The brickmaker advertised for five programmatic roles during January, including positions for a global programmatic media manager, programmatic media associates and media planning associates. The hires are a sign that the company is further developing the in-house media unit it first established in 2024.

Marketing tech

Education

fromEngadget

3 months ago

Lego's latest educational kit seeks to teach AI as part of computer science, not to build a chatbot

Lego Education released AI curricula and kits teaching foundational AI and computer science for K-8, emphasizing offline, teacher-led, collaborative learning without data transfer.

E-Commerce

fromApartment Therapy

Celebrate National LEGO Day with These 12 Gorgeous Sets That Double as Decor

National LEGO Day features up to 30% off select LEGO sets at Amazon, QVC, and other retailers, including DUPLO and detailed builds for gifts.

fromwww.theverge.com

What if your real computer was a super-sized Lego computer brick?

The M2x2 is largely a 3D-printed case for a Mac Mini, one you can freely print at home yourself, but it's not just a shell. He's outfitted it with a 7-inch IPS touchscreen display, and a full array of additional ports and SD card reader thanks to an integrated USB-C hub.

Gadgets

#lego-deals

E-Commerce

Amazon Has the Only Worthwhile Lego Deals This Month

fromwww.esquire.com

3 months ago

Gadgets

The 10 Most Worthwhile Lego Deals of January 2026

E-Commerce

Amazon Has the Only Worthwhile Lego Deals This Month

Modular LEGO Pirate Map (With A Kraken) Lets You Redesign Your Own Adventure Every Single Day - Yanko Design

Gadgets

LEGO Just Released a $120 Sea Otter Set That Connects So They Can Hold Paws - Yanko Design

Gadgets

Modular LEGO Pirate Map (With A Kraken) Lets You Redesign Your Own Adventure Every Single Day - Yanko Design