Antwerp-based Taglayer raises 800K to help marketers build personalised customer experiences - Silicon Canals
Taglayer aims to facilitate personalised customer experiences for marketers without requiring technical skills, driving significant conversion and loyalty improvements.
Features drive marketers to replace martech, but cost is top of mind for new apps | MarTech
Cost is a vital consideration for 61% of marketers evaluating replacement applications, highlighting a significant increase from 37% in last year's survey.
10 Best Marketing Automation Software Tools in 2024 | ClickUp
When selecting marketing automation software, prioritize user-friendliness, integration with existing systems, scalability, essential features, budget-friendly pricing, and the platform’s reputation.