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fromInvestor's Business Daily
1 week ago

Adobe To Buy Semrush For $1.9 Billion. Generative AI Shift Drove Deal.

Digital media and marketing software firm Adobe (ADBE) on Wednesday announced a deal to buy search engine optimization firm Semrush (SEMR) for $1.9 billion in cash. San Jose, Calif.-based Adobe said it will pay $12 a share for Semrush, a leading brand visibility platform. Semrush ended regular-session trading on Tuesday at 6.76. In morning trades on the stock market today,...
Marketing tech
Online marketing
fromEntrepreneur
2 months ago

Stop Annoying Customers - Here's How to Automate the Right Way | Entrepreneur

Affordable personalization tools let small businesses send individualized messages, offers, and automated campaigns to boost engagement and retention.
Marketing tech
fromExchangewire
6 months ago

Spyrosoft Group Launches New Ad Tech & Martech Development Company

Spyrosoft Group has launched Spyrosoft Ad tech, focusing on custom software for advertising and marketing industries.
Marketing tech
fromAol
6 months ago

AppLovin (Nasdaq: APP) 1st Quarter Earnings: All Day Live Coverage

AppLovin's transition to a high-margin marketing software provider has propelled its significant growth and profitability in 2024 and into Q1 2025.
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