#media-optimization

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fromDigiday
3 days ago

'Production is a big topic right now': With AI moving beyond media, Publicis turns toward creative

Production is a big topic right now,610 said analysts on Thursday's earnings call, signaling a shift in where clients are starting to probe.
E-Commerce
fromForbes
1 week ago

How Challenger Brands Win In Turbulent Times

When others zig, it is time to lag strategically, purposely hesitating to re-aim and outmaneuver—not fall behind.
Marketing
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