Digital life
fromMashable
10 hours agoDo creators need a prenup for their joint TikTok?
Creators should include social media accounts in prenuptial agreements to protect ownership of their digital assets and followers during divorce proceedings.
Andrea Zevallos declared 2016 her "year of dating." She was twenty-seven, working at Universal Studios Hollywood, the theme park, and determined to find love. She calculated it would take three dates a week. By December, she was losing hope. "It was exhausting," she said. Then, while scrolling OkCupid, she noticed a "cute guy" with a "Hamilton" reference in his handle. His name was Alex Switzky, and like her he was a musical-theatre enthusiast and aspiring screenwriter.
Growing up, everything I knew about prenups was negative . I was used to movie depictions of women getting shorted by rich, overpowering men, rap songs glamorizing unequal payouts, and my own father advising me, "If someone wants to sign a prenup, run." My father had the same logic most people do: Prenups are disrespectful, transactional, and unromantic, assuming the doom of a marriage before it even starts. Little did he know that my partner and I were committed to signing one .
Today's brides are CEOs, startup founders, creators and brand builders, engineers, physicians, real estate investors, scientists, and small business owners. They have negotiated complex equity packages, are growing businesses and brands, and have acquired significant assets, with women outpacing men in attaining advanced post-graduate degrees and purchasing single family homes. They will reap the benefits of an estimated $80 trillion " Great Wealth Transfer " of inherited assets from Baby Boomer parents, a wave that will significantly reshape our economy and financial landscape.