#promotional-strategy

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E-Commerce
fromDigiday
2 weeks ago

Amid economic pressure, brands usher in Black Friday by trimming deals

Brands are reducing Cyber Week discounts to protect margins amid higher costs, supply-chain shifts, and cautious retail promo strategies heading into 2026.
fromInsideHook
3 weeks ago

Acting? Timothee Chalamet Is Method Dressing Now.

In a sprawling promo/sketch posted by production company A24 and shared by Chalamet Saturday morning, the actor appears to link up with the brand's creative team via Zoom call to offer his insights on how to best promote the movie. Eighteen minutes of galaxy-brain satire follows. Words don't do the video justice (you can watch it for yourself here) but highlights included Chalamet screensharing custom assets he had his visual artist work on for six months,
Film
fromFast Company
3 months ago

Need to Build Hype? Borrow This Tactic From Taylor Swift

This week, Taylor Swift teased the release of her 12th studio album, The Life of a Showgirl, through a clip from today's episode of New Heights, the podcast hosted by her boyfriend, NFL player Travis Kelce, and his brother, former NFL player Jason Kelce. When the clip went up, the internet erupted into a familiar frenzy -one that we've come to know all too well.
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