Nathan's platform experience at Instagram, Facebook and Google gives R&R and its clients a distinct advantage on digital and social campaigns. In addition, he is an incredible blend of strategy and creative, which means we have zero translation issues from business objectives to creative expression.
Musk is not just building a rocket company or a satellite company - but what we see is a vertically integrated ideological stack where he can kind of build an echo chamber from low Earth orbit all the way back to Earth and create a kind of closed loop for the ideology that he wants to push out.