Comcast to launch Universal Ads in bid to win smaller advertisers over from techComcast's Universal Ads platform aims to streamline ad buying for smaller businesses and entice advertisers back to traditional TV streaming.
As Mainstream Media Faces Unprecedented Challenges, Can It Save Itself?Young adults increasingly favor social media for news consumption over traditional media sources, posing challenges for journalism.
NY governor's former aide accused of secretly working for ChinaThe digital shift has transformed how news is consumed, challenging traditional media.
Joe Scarborough Slams Gutter' Social Media Influencers Who Stir Up Sh*t' And Lie At No Cost': What Reporters Do Matters!'Social media influences negatively impact public trust in journalism, while traditional media plays a critical role in delivering truth.
As Mainstream Media Faces Unprecedented Challenges, Can It Save Itself?Young adults increasingly favor social media for news consumption over traditional media sources, posing challenges for journalism.
NY governor's former aide accused of secretly working for ChinaThe digital shift has transformed how news is consumed, challenging traditional media.
Joe Scarborough Slams Gutter' Social Media Influencers Who Stir Up Sh*t' And Lie At No Cost': What Reporters Do Matters!'Social media influences negatively impact public trust in journalism, while traditional media plays a critical role in delivering truth.
Digital dominates advertising, but traditional channels are still relevant for some sectorsDigital media dominates ad spending in key industries, surpassing traditional media significantly.2024 forecasts predict continued growth in digital advertising spending, underscoring its importance.
The Problem With Travel Brand Marketing - And How To Fix ItTravel brands must reassess their communications strategies to adapt to the diminishing value of traditional media and prioritize effective marketing tactics.
Canadian Media's Evolution In The Digital Age | The WalrusThe Canadian media landscape has transformed from traditional monopolies to a dynamic digital ecosystem, presenting both opportunities and challenges.
Jeff Bezos Just Made The Media's Trust Problem WorseRecent subscriber losses at the Washington Post underscore a growing distrust in traditional media, exacerbated by perceived bias in endorsements.
Magna's 2024 Ad Market Predictions: What's ChangingAdvertising revenues are forecasted to reach $927 billion in 2024, with the U.S. ad market growing by 10.7%