#value-positioning

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Marketing
fromwww.marketingdive.com
1 day ago

Chili's CMO promoted to translate winning playbook to Brinker's other brand

George Felix promoted to executive vice president and CMO at Brinker International, overseeing marketing for Chili's and Maggiano's Little Italy with focus on value-driven strategy and brand revitalization.
Food & drink
fromBusiness Insider
3 weeks ago

Taco Bell's CEO says the chain's 'magic formula' is fueling growth as rivals fall flat

Taco Bell's balanced focus on value, digital, innovation, and loyalty drove 7% same-store sales growth and stronger traffic amid industry softness.
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