F1 racing celebrates its 75th anniversary this year under new American ownership that is eager to innovate the sport. They launched the F1 75 Live event at London's O2 Arena, a first for F1, where all 10 teams showcased their new liveries. This effort marks a shift from the previous management's approach, aiming to rekindle interest among fans ahead of the 2025 season. Though some traditional fans may be skeptical, the event represents a significant change in how F1 engages with its audience, moving away from old practices and embracing a fresh, entertainment-focused strategy.
Formula 1 is evolving under new management, introducing initiatives like F1 75 Live to engage fans and showcase team liveries ahead of the new season.
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