On May 21st, Google revealed plans to incorporate more advertisements into its AI Mode, a new AI-powered search feature. This mode offers users an interactive chatbot-like interface that provides answers and links relevant to their queries. Google intends to display product recommendations and ads within these AI-generated responses, with clear "sponsored" labels. The expansion includes testing ads in AI Overviews, which summarize search results, on both desktop and mobile. This monetization strategy aligns with Google's efforts to integrate advertising more deeply into its search functionalities, promising increased visibility for paid content.
Google announced new ad placements in its AI Mode search feature, introducing ads within answers from its AI chatbot-like interface, even providing product recommendations.
The ads will be identified with a "sponsored" label, enabling users to see promotional content alongside informative responses, highlighting a shift towards monetization in AI search.
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