"Kitano's history as a home brewer helped him craft out-of-the-ordinary beers, such as a matcha-infused gose. It's a sour beer with the aroma of matcha, but it doesn't look green, he said. You smell it and it's super unique. No one's thought about combining sour beer with matcha."
"I tried to make the pitch as simple as possible, a little bit stupid and a little bit funny; magically it worked out, he said. I'm so glad that happened."
"Ikasu continues to operate out of Los Angeles-based Native Son, where the brand has six taps dedicated to its beer. The relationship has helped Ikasu test new offerings and connect with a built-in audience."
"In the months since, the draft-only brand added several bar and restaurant accounts following the win and recently signed with L.A. Distributing Co., Kitano said."
Ikasu Brewing, founded by Masahiro Masa Kitano, emphasizes innovative beers that incorporate Japanese culinary elements. Kitano's background as a home brewer led to unique creations like a matcha-infused gose. His transition from medical research to brewing culminated in a win at Brewbound's Pitch Slam competition. Following this success, Ikasu has expanded its presence in Los Angeles, securing new accounts and partnerships. The brand plans to can its Japanese rice lager, Larigato, for wider distribution, while continuing to innovate and connect with local audiences.
Read at www.brewbound.com
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