Squarespace and Shopify are both popular choices for showcasing artwork and selling online. Squarespace emphasizes design and aesthetics with user-friendly tools and features that enhance visual storytelling, making it ideal for creative portfolios. Its ecommerce capabilities are also notable. Conversely, Shopify focuses on facilitating sales operations with a range of ecommerce tools, aiding creators in monetizing their work effectively. It offers flexible themes and social media selling options allowing for a robust online business. Choosing between the two depends on whether design or ecommerce capabilities are prioritized for a small business.
Squarespace remains my favorite design-focused website builder, blending intuitive drag-and-drop editing with AI-powered Blueprint templates and Fluid Engine grids for pixel-perfect control.
Shopify, on the other hand, is my go-to recommendation for creatives side hustles. New 2025 themes like Broadcast and Lumin cater to digital artists and model designers.
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