fromTechCrunch
1 day agoHow a headphone site operator built loyalty startup Lantern to solve his own problems | TechCrunch
Andrew Lissimore has been running the audio apparel site Headphones.com for nearly a decade now. While audiophiles have a high affinity towards their gear and want to try out new gadgets, Lissimore wasn't satisfied with continuously spending money on platforms like Meta and Google to acquire new customers; he wanted to find a way to better retain the customers he already had.
E-Commerce