Develop and execute comprehensive music marketing strategies tailored to each client's brand and target audience, collaborating with artists and labels to align objectives.
Stay up-to-date with industry trends and emerging technologies to optimize campaign performance, particularly focusing on TikTok trends and challenges.
Build relationships with influencers and music bloggers to amplify client exposure, while analyzing performance data to drive continuous improvement in campaigns.
Create engaging multimedia content and manage social media campaigns to maximize audience engagement and brand awareness, particularly through effective use of sound on TikTok.
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