Criteo's latest earnings call marked the leadership transition from Megan Clarken to Michael Komasinski. Clarken emphasized the company's strategic pivot away from dependence on third-party cookies, revealing that ad retargeting had become more flexible, now comprising 40% of the business. While Criteo experienced a slight revenue decline in Q4 and overall for the year, profit margins improved. Notably, retail media revenue surged by 25%, reflecting Clarken's push for growth. Looking forward, the company expects mid-single-digit revenue growth, indicating cautious optimism despite industry challenges.
"We no longer plan our business around the deprecation of third-party cookies," said Clarken, later noting how ad retargeting represented 40% of its business."
"Criteo posted revenues of $553 million for the three months to December 31, representing a decline of 2% year-on-year, while full-year revenue was $1.9 billion, equating to a 1% decline."
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