Report Suggests that Meta and YouTube Worked to Target Teen Users with IG Promotions
Briefly

from Social Media Today7 months ago
Meta and Google collaborated on a covert ad project targeting teens for Instagram on YouTube, despite YouTube's rules against personalized ads for users under 18.
Social Media Todayhttps://www.socialmediatoday.com/news/report-suggests-that-meta-and-youtube-worked-to-target-teen-users-with-ig-p/723796/
The U.S. Senate passed the Kids Online Safety Act, focusing on protecting children's privacy, preventing addictive use, and disconnecting users from recommendation systems.
Social Media Todayhttps://www.socialmediatoday.com/news/report-suggests-that-meta-and-youtube-worked-to-target-teen-users-with-ig-p/723796/
Google benefits from ad revenue while Meta seeks to retain young audiences from TikTok, prompting potential rules subversion within YouTube's ad team.
Social Media Todayhttps://www.socialmediatoday.com/news/report-suggests-that-meta-and-youtube-worked-to-target-teen-users-with-ig-p/723796/
YouTube is investigating the claims of the covert ad project targeting teenagers as agencies await the potential passage of the Kids Online Safety Act by Congress.
Social Media Todayhttps://www.socialmediatoday.com/news/report-suggests-that-meta-and-youtube-worked-to-target-teen-users-with-ig-p/723796/
Read at Social Media Today
#youtube #meta #advertising #youth-audience #online-safety
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