On May 20th, 2025, Mistplay announced Marc Bearman as the new general manager for ad tech products. With extensive experience in the ad tech industry, including leadership roles at Unity Ads and MoPub, Bearman aims to innovate and empower publishers through Mistplayâs play-and-earn model. As the company prepares for a significant unveiling at the MAU conference, Bearman's expertise is expected to redefine engagement and monetization strategies within the mobile app ecosystem. He emphasizes the importance of loyalty-driven revenue opportunities for publishers.
I see this as a potentially once-in-a-lifetime opportunity. Mistplay has been a pioneer in the rewarded gaming space and has built a significant ecosystem that...
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