Azerion has launched a new programmatic team aimed at boosting customer support for its demand-side platform, Hawk. Led by Irini Michail, who possesses extensive experience in client relations, the team aims to serve as a center of excellence for programmatic knowledge. Its goal is to assist clients in navigating the complexities of the digital media landscape and maximizing their use of the Hawk platform. According to Shanil Chande, having a dedicated team ensures clients receive personalized support as technology rapidly evolves.
The programmatic team has been created to ensure brands and agencies maximise the value of their technology investments.
Technology is facilitating change at a rapid pace; however, it's critical that our clients have access to real people to help them.
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