Brandon drops the agency speak with new identity
Briefly

Brandon has undergone a significant rebranding, shifting from 'The Brandon Agency' to a simpler name that reflects its transformation into an integrated growth engine. CEO Scott Brandon emphasizes the rebranding as more than a visual update; it's a full repositioning of the agency's identity and services. The new branding features a clean design and a shift away from jargon-heavy communication, opting instead for bold and provocative language. This reflects Brandon's expanded service offerings and an ambition to challenge conventions in the industry, resonating with their motto of being 'built for what's next.'
We build brands that don't just show up, we shake things up. We challenge. We push. We break things on purpose.
This rebrand wasn't just cosmetic. It was a complete repositioning of who we are and how we show up in the world.
Our creative ambition and the kind of work we deliver have changed. We needed a brand identity that matched that momentum.
We let go of being overly polished and leaned into being bold, strategic, and a little disruptive.
Read at Creative Boom
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