Today’s search forums highlighted significant updates in Google and Bing. Google has eliminated the much-criticized page annotations feature, enhancing user experience. Google Business Profiles are now associated with Local Service Ads, which will influence businesses’ reviews significantly. Advertisers benefit from bulk location targeting in Google Ads, as well as potential new channel reporting for Performance Max campaigns. Bing is enhancing its visibility with advertising in search results, marking a competitive move. A weekly SEO video recap was also shared, rounding out the developments in the online search landscape.
Google has officially dropped the unwanted page annotations feature, much to the relief of many users who found it frustrating and disruptive to their experience.
Google Business Profiles are now linked with Local Service Ads, providing a new avenue for businesses to enhance their visibility and influence their reviews positively.
Recent updates in Google Ads allow for bulk location targeting, streamlining the process for advertisers looking to reach larger audiences more effectively.
The introduction of channel reporting for Performance Max campaigns in Google Ads may offer advertisers a more targeted approach to evaluating their ad performance.
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