The ongoing FTC vs. Meta case sees key executives like CMO Alex Schultz take the stand. Schultz clarifies his significant role in analytics for the company, which underscores the strategic importance of user data in Meta's operations. Additionally, WhatsApp chief Will Cathcart earlier shared insights. The FTC is gathering user motivation data about social media usage, indicating the broader concerns over Meta's impact on competition and user choice in digital spaces.
Meta's chief marketing officer Alex Schultz testified that he is the head of analytics for the company, clarifying his role amidst multiple VPs in that area.
WhatsAppâs chief Will Cathcart provided insights earlier in the proceedings, likely discussing user motivations and the competitive landscape of social media apps.
An FTC expert presented user survey results revealing motivations behind the usage of different social media platforms, contributing to the case against Meta.
The ongoing case involves detailed testimonies from Meta executives as part of the FTC's investigation into the company's market practices involving Instagram and WhatsApp.
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