GoFundMe aims to streamline donation experiences by introducing tools that cater to Gen Z's online presence, encouraging young individuals to engage in charitable activities seamlessly.
CEO Tim Cadogan emphasized the platform's importance, stating, 'We want to make sure that people can carry that with them, and communicate and express that, in the places where they spend time.'
A survey showed that Gen Z respondents are more likely to share fundraisers on social media, with half doing so weekly, signifying a shift in charitable behavior.
With 30 billion raised since 2010, GoFundMe has reinvented philanthropy, combining traditional nonprofits with a new generation's preference for direct, impactful contributions.
Collection
[
|
...
]