Cheap Trick's Rick Nielsen Distills the Success of ROCK'N Vodka | Entrepreneur
Briefly

Andy Roiniotis founded ROCK'N Vodka after years of building other brands, fulfilling his dream through his consulting firm in collaboration with Rick Nielsen of Cheap Trick. The vodka is unique, made from sugarcane, and emphasizes job creation in Illinois. Now, over five years later, it boasts multiple awards, distribution across 17 states and abroad, and significant retail presence including Walmart. Uniquely, fans can invest in the brand, raising over $2.4 million to date, creating a community of over 1,600 investors who support the brand's growth and vision.
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