Inside the Colorful and Cultish World of Nerds Gummy Clusters
Briefly

"The colorful pebbles had long been on store shelves, but their popularity was lagging behind hits like Sour Patch Kids, and other, less messy treats like Starburst candies and Skittles were favored by some customers."
"Candy food coloring gets added during the panning process. An attachment on the drum keeps the Nerds separated while they pan. For six months, a team of candy scientists and developers at the company's headquarters in Chicago met almost every day on their quest to create a gummy core that could hold just enough mini Nerds to pack a perfect crunch."
Read at www.nytimes.com
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