How Netflix's new president of games highlights the expansion of the platform's gaming plans
Briefly

from Digiday7 months ago
Netflix's push into gaming shows no signs of slowing down in 2024, with the appointment of veteran game developer Alain Tascan as its new president of games.
Digidayhttps://digiday.com/marketing/how-netflixs-new-president-of-games-highlights-the-expansion-of-the-platforms-gaming-plans/
Ted Sarandos hinted at the company's plans to expand its own IP into gaming, stating the opportunity to engage super fans in between seasons with new characters and plot twists.
Digidayhttps://digiday.com/marketing/how-netflixs-new-president-of-games-highlights-the-expansion-of-the-platforms-gaming-plans/
Alain Tascan's impressive background in the gaming industry, overseeing successful titles at Epic Games and Umi Games, positions him as a valuable asset for Netflix's gaming division.
Digidayhttps://digiday.com/marketing/how-netflixs-new-president-of-games-highlights-the-expansion-of-the-platforms-gaming-plans/
Sergey Punchev, CEO of Punchev Group, expressed confidence in Tascan's ability to bring innovation and transformative change to Netflix's gaming division based on their past collaboration.
Digidayhttps://digiday.com/marketing/how-netflixs-new-president-of-games-highlights-the-expansion-of-the-platforms-gaming-plans/
Read at Digiday
#netflix #alain-tascan #gaming-industry #expansion #engagement
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