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fromAol
1 week ago

Kevin O'Leary Says AI Is Quietly Creating The Biggest Content Opportunity In Years

AI has quietly unlocked some of the biggest opportunities I've seen in content and marketing. Inside enterprise, the shift is already happening. Massive budgets are moving into AI-driven writing, editing, and distribution - because results are measurable and speed matters more.
Artificial intelligence
Marketing tech
fromDigiday
1 month ago

Future of Marketing Briefing: The ad business arrived at CES in a holding pattern

Advertising faces a cautious reset: budgets stay tight, AI adoption stalls without CFO economic pressure, and spend shifts to CTV, retail media, and data-rich platforms.
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Marketing tech
fromEMARKETER
10 months ago

The retail media squeeze: Navigating tariffs, budget cuts, and performance pressure

Tariffs are expected to lead to reduced ad budgets, affecting retail and digital media significantly.
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