fromSocial Media Today1 month agoMeta Adds New Facebook and Instagram Management Options for Third-Party PlatformsAI-enabled organic creator content is now surfaced, allowing better recommendations for branded partnership ads.
fromThe Hollywood Reporter2 months agoYouTube Aims to Democratize Branded Content Just Like It Did With VideosYouTube's Open Call feature streamlines connections between brands and creators, enhancing collaboration on branded content.
Media industryfromDigiday4 months agoDigiday+ Research: Branded content rebounds as a top source of publisher revenueHigh-quality content is key for publishers' ad revenue growth.Branded content has become a significant revenue source for publishers.