Sukari Spirits positions itself as an originator and innovator of all-natural, ultra-premium spirits, with a focus on clean formulations and elevated drinking rituals.
Stroll into nearly any Italian restaurant in the country and you'll likely get a glimpse at a row of oddly shaped bottles sitting in the oft-forgotten back bar. Those bottles contain grappa, a spirited sip most often enjoyed after a lengthy dinner when belts start feeling tight, when diners recline in their seats taking lazy last bites of half-eaten desserts.
Former consort braved the newly reincarnated Absolute Bagels & bailed when he found 45 people in line, in the cold. One of our oldest friends, who retreated to the Bay Area long ago, always used to say: "The more New Yorkers get fucked, the more they like it." Now with more Instagram...
Along with the challenges of operating any new business, making good bourbon takes time and expert craftsmanship. It's for this reason that many new "distilleries" aren't distilleries at all (non-distilling producers, blenders, rectifiers). Instead, they source bourbon and then sell it as their own. That's not inherently a bad thing, as some expertly blend whiskey or add extra maturation to create a genuinely impressive bourbon, but there is a clear difference.
the Strengthening Organic Enforcement (SOE) rules, set by the USDA, declared that importers-that's right, the firms that typically handle sales and logistics, not just the winemakers- also need to be certified organic in order for the wines to retain the label. According to a spokesperson from the USDA, the regulations are an effort to "better protect organic businesses and consumers" and "keep fraud out of the market."
As a professional bartender with years of behind-the-bar experience, I've tasted, mixed, and served my fair share of spirits - from obscure craft distilleries to globally recognized icons. Over time, I've noticed a recurring pattern: certain brands achieve fame, hype, or luxury pricing that their actual liquid rarely justifies. That's what I mean by "overrated." For the purposes of this article, an overrated brand is one that is sought-after, valued, or frequently discussed, yet, in terms of aroma, flavor, or overall drinking experience, fails to live up to its popularity, demand, or price point.
The U.S. spirits landscape has evolved far beyond the recognition of simply being the birthplace of bourbon. In recent years, we've seen a transformation in both the quality and individuality that the country's craft distilleries have been able to produce. While previous decades were dominated by the big-name distilleries, far more awards are going to craft distillers who have mastered the art of producing high-quality whiskeys, rums, gins, and more.
If you are new to whiskey, the barrel a whiskey ages in matters almost as much as the liquid itself. Black Cask whisky is aged only in American oak barrels that previously held bourbon, a choice that tends to create flavors many U.S. drinkers already recognize, such as vanilla and caramel, characterized by a gentle sweetness.
In 2025, legacy Oregon craft brewery Rogue Ales & Spirits filed for bankruptcy and shuttered operations, California uprooted 38,134 acres of wine grapes (in order to cope with overproduction and stymie future excess crops), and Jim Beam announced it would cease production of bourbon at its main distillery for the duration of 2026. An increasing push toward sobriety has flooded the market with nonalcoholic alternatives to traditional tipples.
For wine collectors, the art of cellar management has always been as much about precision as it is indulgence. Temperature, humidity, and provenance all dictate whether a vintage will flourish or falter, and even the most meticulous collectors know that storage mistakes can be costly. Now, a new wave of technology promises to take out the guesswork. AI wine cellars, as futuristic as they sounds, are systems that use artificial intelligence to track bottles, catalogue vintages, and anticipate optimal conditions.
"I wouldn't say the bramble is the only way to enjoy contemporary gin, but it's absolutely one of the most flattering cocktails to highlight the category," says Justin Lavenue, co-owner of Austin's famed cocktail bar The Roosevelt Room. "Contemporary gins, which tend to lean away from heavy juniper and more toward citrus, floral, root, and herbaceous notes, shine in cocktails where those subtleties have room to breathe. Unlike many other gin-based classics, the bramble gives them exactly that platform."
