"Infrastructure must build trust-not just scale": Q&A with Ruben Niet, digitalAudience - ExchangeWire.comMarketers need adaptable tools to navigate varying privacy regulations while ensuring compliant data onboarding and activation.
How Clean Room Tech Helps Advertisers, Publishers And Agencies Cut Media Waste | AdExchangerThe move towards better data privacy is reshaping digital advertising campaigns and collaborations among publishers, advertisers, and tech vendors.
"Infrastructure must build trust-not just scale": Q&A with Ruben Niet, digitalAudience - ExchangeWire.comMarketers need adaptable tools to navigate varying privacy regulations while ensuring compliant data onboarding and activation.
How Clean Room Tech Helps Advertisers, Publishers And Agencies Cut Media Waste | AdExchangerThe move towards better data privacy is reshaping digital advertising campaigns and collaborations among publishers, advertisers, and tech vendors.
How clean rooms are cleaning up measurementCollaboration and clean rooms are essential to navigate privacy-first digital advertising challenges.
Hershey's recipe for advertising success: Unified clean room measurement | MarTechClean rooms are essential for marketers to access advertising data and customer insights.