#data-monetization
#data-monetization

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The privacy paywall has landed in the UK - here's what you can do about it

The 'Pay or Consent' model challenges privacy rights by linking access to news with payment or personal data sharing.

Legal and ethical dilemmas arise from the monetization of privacy under GDPR and European law.

The state of audience data monetization: Evolving strategies for identity, privacy and revenue

Publishers must enhance their customer relationship practices to effectively monetize their data assets in a changing advertising landscape.

The privacy paywall has landed in the UK - here's what you can do about it

The 'Pay or Consent' model challenges privacy rights by linking access to news with payment or personal data sharing.

Legal and ethical dilemmas arise from the monetization of privacy under GDPR and European law.

The state of audience data monetization: Evolving strategies for identity, privacy and revenue

Publishers must enhance their customer relationship practices to effectively monetize their data assets in a changing advertising landscape.

moredigital-advertising

OPT Token To List On XT.com As Optio Blockchain Expands With Edgecast Cloud Relaunch | HackerNoon

The listing of OPT token on XT.com enables global access to the Optio ecosystem and empowers users by monetizing their data.

This startup is creating an AI training data marketplace to help creators and companies buy and sell licensed content

Trainspot creates a marketplace for content creators to monetize their data for AI training, addressing legal and ethical concerns in AI development.

Ford's advertising patent suggests listening to in-car conversations for personalized ads

Automakers are increasingly considering user data monetization, with Ford's patent potentially undermining the privacy of in-vehicle conversations.

Your TV set has become a digital billboard. And it's only getting worse.

TV companies are shifting focus from hardware sales to monetizing viewer data and advertising through smart TV operating systems.

Immediate deepens CMP strategy, slashes ad tech partnerships for sharper data governance

Consent management platforms are essential for strategic partnerships, going beyond data laws to impact revenue operations and ad tech partner decisions.

Ibotta Crosses The IPO Finish Line - Now The Real Work Begins | AdExchanger

Ibotta's evolution highlights the shift from third-party data to retail media networks for revenue growth.

Privacy Sandbox: What Happens Next?

Industry adapts to prolonged cookie deprecation, turning focus to Privacy Sandbox for privacy-centric ad tech ecosystem.

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