#honda

#honda

Everyone is entitled to their own opinion, but that's pretty demonstrably false. It's a good reminder that consumer sentiment often lags the reality on the ground. Americans don't have a damned clue who makes good EVs. That's what I took away from the January, 2026 edition of the Electric Vehicle Intelligence Report, which measures consumer sentiment toward EV brands. Surveyed consumer sentiment toward EV brands seems to be based on vibes and internal-combustion car experience, not anything resembling reality.

Honda is developing a next-generation hybrid system for its full-sized SUVs tailored specifically for the North American market, the automaker said on Wednesday. It's also introducing a new mid-size hybrid platform, which will bring a raft of structural and powertrain improvements over its current crop of hybrids. The Japanese automaker announced its new plans at the Honda Automotive Technology Workshop in Tokyo.

"to better align our product portfolio with the needs of our customers and market conditions." "ZDX has played a valuable role for the Acura brand, and will provide a foundation we will build on next year with the arrival of the all-electric Acura RSX, which will be produced at the EV Hub in Ohio in the second half of 2026, as well as with hybrid-electric Acura models now in development,"

Honda's debut Formula 1 victory at the 1965 Mexico Grand Prix marked a monumental moment, being the first win for a Japanese car, engine, and team.

The Honda Koraidon motorcycle debuted at the Suzuka 8 Hours Road Race, featuring autonomous movement and functionality mirroring the Pokémon character from Pokémon Scarlet.

Honda's research arm has achieved a milestone by successfully launching and landing a prototype reusable rocket, aiming for suborbital spaceflight by 2029.

Honda's successful test of a small rocket marks a significant step towards their goal of developing re-usable rocket technology, aiming for sub-orbital flights by 2029.

"The company will continue to evaluate the timing and project progression as market conditions change," Honda Canada spokesperson Ken Chiu said in a statement Tuesday.

Honda Motor Co. has revised its forecast for a 59% profit decrease this financial year, citing challenges from U.S. tariffs and rising competition from Chinese EV producers.

"As Honda faces a rapidly changing business environment and increasingly competitive market conditions, we believe it is essential for associates to return to working primarily at on-site offices."