#kantar

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Marketing tech
fromThe Drum
1 day ago

Declassified: how AI is cracking the creative effectiveness code

Kantar's research reveals the 5Cs that differentiate memorable ads from mediocre ones, emphasizing AI's role in enhancing creative effectiveness.
Apple
fromGSMArena.com
1 week ago

Kantar: Apple is the world's most valuable brand, Google and Microsoft follow

Apple is the world's most valuable brand at $1.29 trillion, marking 28% growth year-on-year.
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