Commercial Type reintroduces Herb Lubalin's iconic L'eggs logotypeThe design revision process for legacy brands requires balancing preservation of original traits with modern aesthetic improvements.
3 Tactics Legacy Media Brands Are Using to Stay RelevantLegacy media brands are innovating and adapting, proving that traditional media can still thrive by embracing new strategies.
Council Post: Lessons From Managing A Legacy Brand In The Digital AgeLegacy brands struggle to adapt to rapid technological changes, risking their market position.
Dagne Dover's new luggage takes on SamsoniteDagne Dover offers practical and stylish luggage as an alternative to legacy brands at airports.