#marketing-budget

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Marketing
fromForbes
17 hours ago

Rethinking Marketing Budgets In The Age Of AI: 7 Common Myths

CEOs must re-evaluate 2026 marketing budgets, adopt zero-based budgeting, invest in AI experimentation and the right tools, and maintain flexibility to adapt to rapid change.
#influencer-marketing
Marketing tech
fromMarTech
6 months ago

Nearly two-thirds of businesses say email deliverability is hurting revenue | MarTech

Businesses spend heavily on email marketing but struggle with inbox placement, costing them revenue.
Spam filtering is the top barrier affecting email marketing effectiveness for many companies.
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