#media-mix

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Marketing tech
fromThe Drum
2 weeks ago

From feed to street: why brands need to rethink influencer marketing

Influencer marketing is evolving to encompass various media formats beyond social platforms.
Brands are increasingly partnering with creators as integral parts of their marketing strategies.
fromSilicon Canals
2 months ago

Milan's Cassandra.app secures 2M in Seed round

The future of marketing can no longer rely on outdated models. Thanks to AI and machine learning, Cassandra.app empowers brands to make data-driven decisions and optimise their budgets with scientific precision.
Marketing tech
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