PodcastfromAdExchanger5 days agoAt Spotify, Podcasts Remain A Priority After An Anemic Q2 For Its Ads Business | AdExchangerSpotify has made podcast inventory available programmatically in response to advertiser demand.
Marketing techfromDigiday3 months agoDigiday+ Research: Programmatic ad spend loses out to email this yearMarketers are prioritizing email over programmatic ads in display advertising, indicating a significant shift in marketing strategies.