#real-estate-sales

#real-estate-sales

He didn't establish trust. The seller was a retired teacher with a warm face and a nervous smile. Before she could offer him a seat, he opened his folder and began discussing median prices and days on market. She nodded, but her eyes drifted into that polite, distant look every agent has seen. In that moment, the listing was already gone not because of the information, not because of the strategy, but because the seller did not feel seen.

When you're getting ready to , depersonalizing your home is one of the simplest ways to draw in more buyers. At its core, depersonalizing means removing or minimizing the items that reflect your life - things like family photos, collections, bold décor, or anything highly specific to your taste. The goal: help buyers picture life in the home, not yours. It's a tried-and-true selling strategy because it reduces distractions, appeals to a wider range of buyers, and helps people form an emotional connection with the home

Is using the telephone better than door knocking? Maybe. Maybe not. Neither one works if you only do it once or twice. What about print advertising versus social media? Neither one is better unless you show up for it consistently. See, consistency beats intensity every time. You can make 100 calls in a single day and then nothing for two weeks or you can make 10 calls every day for two weeks. Guess which one produces better results? The slow and steady action always wins.