McDonald's has launched its McValue platform in 2025, replacing the former $1 $2 $3 Menu with new pricing and a 'buy one, add one for $1' option.
Customers can now enjoy breakfast items like the Sausage McMuffin and lunch options such as a Double Cheeseburger at prices ranging from $2.39 to $3.79.
The McValue campaign emphasizes exclusive in-app deals and local offers, which may vary by location, making it a tailored experience for customers.
Other chains are also introducing value meals, with KFC and Taco Bell launching their own price-conscious options to compete in the fast-food industry.
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