How A Brand Deal Works
Briefly

Brands of all sizes, from Fortune 500 companies to local shops, can find value in working with influencers, who can be of any audience size.
Once brands define their strategy and identify the influencers, they typically reach out through email to gauge interest in a partnership.
Ultimately, influencers need to consider campaign deliverables when evaluating partnership opportunities, ensuring they align with their content and audience.
Whether you’re a nano-influencer with 1,000 followers or a mega influencer with millions, there’s likely a brand that fits your profile.
Read at Forbes
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