EX.CO Expands Video Ad Server Capabilities to Upgrade Programmatic Auctions for CTV & DOOH
Briefly

from Exchangewire2 months ago
EX.CO's advanced ad server significantly enhances revenue potential for connected TV (CTV) and digital-out-of-home (DOOH) media owners through smart, automated ad auctions.
Exchangewirehttps://www.exchangewire.com/blog/2025/01/06/ex-co-expands-video-ad-server-capabilities-to-upgrade-programmatic-auctions-for-ctv-dooh/
Tom Pachys, co-founder and CEO at EX.CO, stated that the new ad server resolves complexities of programmatic bidding in CTV and DOOH environments with real-time auction optimization.
Exchangewirehttps://www.exchangewire.com/blog/2025/01/06/ex-co-expands-video-ad-server-capabilities-to-upgrade-programmatic-auctions-for-ctv-dooh/
Read at Exchangewire
#programmatic-advertising #connected-tv #digital-out-of-home #machine-learning #ad-technology
[
|
]